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Esporta Helps New Mums Figure It Out

Date: 20 Aug, 2004

Recent research has highlighted the pressure on new mums to quickly lose the weight they have gained during pregnancy and follow in the footsteps of celebrity mums who shed their extra few pounds in a matter of weeks.

Liz Hurley and Victoria Beckham have been picked up as role models, and targeted as sending out the wrong message to new mothers, who don't have the same quantity of time or money to invest in the rigorous programmes they themselves undergo.

However, it is widely recognised that weight loss is more sustainable if it happens over a longer period and is complemented by gentle exercise and a healthy diet rather than yo-yo dieting.  Premium health club operator, Esporta, supports this and has put together a tailored package to help new mums get back in shape.

'Exercise not only helps you get your figure back after childbirth but has also been proven to promote psychological well being, making you happier [1] and ultimately, helping to banish any baby blues,' comments Mark Talley, Esporta's health and fitness manager.' 

Esporta has created a list of top tips to ensure you get the most out of post-natal exercises:

Esporta's new mums membership package includes free fitness consultations and £100 worth of vouchers which can be spent either on pampering yourself with treats, or on personal training sessions.

And whilst you are soothing and exercising away your cares, there is no need to worry about your little one, as selected clubs have their very own crèche - perfect for both of you!  The crèches are run by qualified carers so you can be sure your little ones are in safe hands. 

To find out more information about this membership package visit www.esporta.com or call 0870 739 0039.

Ends

For further information or visit an Esporta club call:
Pippa Trentham / Joanna Randall, Corixa Communications, 0117 949 3394
Pippa.trentham@corixa.co.uk
Date of issue:  20 August 2004
Notes to editors:  [1] Source:  www.bupa.co.uk